Privacy Policy
Loon Lakes Water Systems
Last Updated: February 24, 2026
Loon Lakes Water Systems (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website [www.loonlakeswatersystems.com — replace with your actual URL], submit an inquiry form, or otherwise interact with us regarding water softener installation, repair, maintenance, or related water treatment services.
This policy applies to information collected through our website and our direct interactions with you as a potential or current customer. It does not apply to information collected offline or through other channels unless stated.
1. Information We Collect
Information You Provide Directly
When you contact us — for example, by filling out a quote request, contact, or inquiry form — we may collect:
Full name
Email address
Phone number
Mailing address or ZIP code (to confirm service area or provide accurate quotes)
Details about your water concerns, home/property (e.g., type of issue, home size, existing equipment)
Any other information you voluntarily provide in messages or forms
Automatically Collected Information
When you visit our website, we may automatically collect:
IP address
Browser type and version
Device information
Pages visited, time/date of access, and referring site
Basic usage data via standard server logs and analytics tools (e.g., Google Analytics)
We do not collect sensitive personal information (such as financial details, health data, or biometric data) through our website.
2. How We Use Your Information
We use the information we collect to:
Respond to your inquiries, provide quotes, schedule consultations, or arrange water softener services
Communicate with you about your request (e.g., appointment confirmations, follow-ups)
Provide and improve our services
Operate, maintain, and improve our website (using aggregated/anonymized data only)
Comply with legal obligations, resolve disputes, or enforce agreements
Protect against fraud, unauthorized access, or other misuse
We do not use your information for unrelated marketing unless you explicitly opt in (e.g., to a newsletter).
3. Sharing Your Information
We do not sell your personal information to third parties.
We may share your information with:
Service providers who help us operate our business (e.g., website hosting, email service providers, scheduling tools) — these parties are contractually required to protect your data and use it only for the services they provide to us
Technicians, installers, or contractors who need contact and service details to perform water softener work at your location
Legal authorities if required by law, court order, subpoena, or to protect our rights, safety, or property
4. Data Security
We take reasonable measures to protect your information, including secure connections (HTTPS), access controls, and other industry-standard safeguards. However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.
5. Data Retention
We keep your personal information only as long as necessary to fulfill the purposes outlined in this policy (e.g., respond to your inquiry and complete any related services) or as required by law (typically 3–7 years for business records like service quotes or contracts). After that, we securely delete or anonymize it.
6. Your Rights and Choices
You may have rights under applicable laws (including Illinois and potentially other state laws) to:
Request access to the personal information we hold about you
Request correction of inaccurate information
Request deletion of your information (subject to legal exceptions)
To exercise these rights, contact us using the details below. We will respond in a reasonable time-frame consistent with applicable law. We will not discriminate against you for exercising your privacy rights.
You can opt out of future communications at any time (e.g., by replying “STOP” to texts or using unsubscribe links in emails).
Regarding cookies and tracking: Our site may use essential cookies for functionality and analytics cookies (e.g., Google Analytics). You can manage or disable cookies through your browser settings. For more on Google Analytics, visit their opt-out page.
7. Children’s Privacy
Our website and services are not directed to children under 18. We do not knowingly collect personal information from children under 18. If we learn we have collected such data, we will delete it promptly.
8. Changes to This Privacy Policy
We may update this policy from time to time. The new effective date will appear at the top. We encourage you to review it periodically. Material changes will be posted here, and if required by law, we may notify you directly.
9. Contact Us
If you have questions about this Privacy Policy or our privacy practices, contact us at:
Loon Lakes Water Systems
400 S 4th St Ste 410 PMB 316893
Minneapolis, Minnesota 55415-1419 US
Email: loonlakeswater@gmail.com
Phone: 6129792225
Thank you for trusting us with your information.